Definition
主打 (zhǔ dǎ) is a verb meaning 'to specialize in' or 'to primarily focus on' a product, cuisine, or market. It is distinct from 主要 (zhǔ yào), which is an adjective meaning 'main, principal' (e.g., 主要问题 'main problem'), and from 菜 (cài), which is a noun for 'dish' or 'cuisine'. 主打 emphasizes a business or brand's core offering.
verb
to specialize into primarily focus on (a product, cuisine, market, etc.)
Examples
- 主打。Zhè jiā cāntīng zhǔ dǎ chuāncài hé yuècài.This restaurant specializes in Sichuan and Cantonese cuisine.
- 主打。Wǒmen gōngsī jīnnián zhǔ dǎ zhìnéng jiājū chǎnpǐn.Our company is focusing on smart home products this year.
- 主打。Zhège pǐnpái zhǔ dǎ niánqīng xiāofèizhě shìchǎng.This brand primarily targets the young consumer market.
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