牌号 (pái hào) — shop name; signboard (of a store or business); trademark; brand name

Definition

Examples

• 这家老店的牌号已经挂了五十年。
  Zhè jiā lǎo diàn de pái hào yǐ jīng guà le wǔ shí nián.
  The sign of this old shop has been hanging for fifty years.
• 那个产品的牌号在市场上很有名。
  Nà ge chǎn pǐn de pái hào zài shì chǎng shàng hěn yǒu míng.
  That product's trademark is very famous in the market.
• 他们注册了新的牌号，准备推出新系列。
  Tā men zhù cè le xīn de pái hào, zhǔn bèi tuī chū xīn xì liè.
  They registered a new trademark and are preparing to launch a new series.

Origin