Definition
走红 means 'to become popular' or 'to become famous/successful' — originally referring to a person gaining fame (like a celebrity), but also used for products, trends, or businesses developing smoothly. The phrase literally means 'walk red', where 红 (red) symbolizes popularity and good fortune in Chinese culture.
s.v.
to become popularto become famousto be successfulto have good fortune
Examples
- 走红。Tā yīnwèi yí bù diànyǐng tūrán zǒu hóng le.She became popular overnight because of a movie.
- 走红，。Zhè jiā gōngsī de chǎnpǐn zuìjìn zǒu hóng le, xiāoliàng dàzēng.This company's product has recently become successful; sales have surged.
- 走红，。Tā zuìjìn zǒu hóng, mǎi le xīn fángzi.He's been in luck recently; he bought a new house.
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