Definition
运营 means 'to operate (a business/organization)' OR 'to be in service (transport)'. Unlike 经营 (jīng yíng, strategic management), 运营 focuses on day-to-day running; unlike 运行 (yùn xíng, mechanical/system operation), it implies business/managerial oversight; unlike 营业 (yíng yè, just being open for customers), it covers full operational management.
verb
to operate (a business, organization, system)to be in service (of transportation: trains, buses, etc.)
Examples
- 运营。Zhè jiā gōngsī yùn yíng de fēicháng chénggōng.This company operates very successfully.
- 运营。Zhè tiáo dìtiě xiànlù cóng zǎoshang liù diǎn kāishǐ yùn yíng.This subway line starts operating at six o'clock in the morning.
- 运营。Tā fùzé yùn yíng zhěnggè wǎngshàng shāngdiàn.He is responsible for operating the entire online store.
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