标榜 (biāo bǎng) — 과시하다, 자랑하다; 자처하다, 주장하다 (종종 부정적 의미); 지나치게 칭찬하다, 부추기다

标榜 means to publicly advertise or claim (a quality or stance), usually with an insincerity or pretension — stronger and more negative than 自称 ('to call oneself'). Compare 夸耀/炫耀 (bragging about a fact) vs 标榜 (advertising a self-image).

verb
과시하다자랑하다자처하다주장하다 (종종 부정적 의미)지나치게 칭찬하다부추기다

예문

  • 标榜
    Tā zǒng xǐ huan biāo bǎng zì jǐ de chéng gōng, ràng rén hěn fǎn gǎn.
    He always likes to flaunt his success, which makes people annoyed.
  • 标榜
    Zhè jiā gōng sī biāo bǎng zì jǐ shì kē jì lǐng xiù, dàn qí shí jì shù yì bān.
    This company advertises itself as a tech leader, but its technology is actually mediocre.
  • 标榜
    Bú yào guò fèn biāo bǎng tā de zuò pǐn, nà zhǐ shì yì fú pǔ tōng de huà.
    Don't excessively praise his work; it's just an ordinary painting.

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