代言 (dài yán) — to be a spokesperson (for a brand), to endorse
Definition
Literal meaning: to speak on behalf of (a brand). It's a commercial term meaning to be a paid spokesperson, not a general word for 'endorsing' an idea. For agreeing with an idea, use 赞成 or 赞同.
verb
to be a spokesperson (for a brand)to endorse
Beispiele
- 代言。Hěn duō yùn dòng míng xīng wèi tǐ yù pǐn pái dài yán.Many sports stars endorse sports brands.
- 代言。Zhè jiā gōng sī qǐng le yí wèi zhù míng yǎn yuán lái dài yán.This company hired a famous actor to be its spokesperson.
- 代言。Tā dài yán guò hǎo jǐ gè guó jì pǐn pái.She has endorsed several international brands.
Erscheint in
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