推销 (tuī xiāo) — to market, to sell, to promote | TongTong Chinese Dictionary

Definition

推销 (tuīxiāo) means actively promoting and selling a product or idea — the focus is on the push/persuasion, not just completing a sale like 卖. Compare 销售 (more business/transaction) and 营销 (the broader marketing strategy).

verb

to marketto sellto promote

Examples

推销。
Tā xiǎng xiàng gōng sī tuī xiāo zì jǐ de xīn fāng àn.
He wants to market his new proposal to the company.
推销。
Hěn duō qǐ yè tōng guò wǎng luò tuī xiāo chǎn pǐn.
Many companies market products through the internet.
推销，。
Tā bù jǐn yào tuī xiāo chǎn pǐn, hái yào ràng kè hù jiē shòu zì jǐ de lǐ niàn.
He not only needs to market products, but also to make customers accept his ideas.

Origin

Compound word

构词法gòucífǎ

偏正piānzhèngModifier + head

The first part narrows down the second: it says what kind of thing the head is.

推, push, and 销, sell, combine to mean push sales or market.

Characters in this word

Most characters — around four in five — are built this way: one part hints at the meaning, the other at the pronunciation.

扌隹推

Meaning part形符xíngfú

扌Written in full as手shǒuhand

Sound part声符shēngfú

隹

隹zhuī推tuī

Close in sound todayThe sound part was a clue two thousand years ago — it often still helps, but not always.

The left side 扌 is a hand, and the right side 隹 gives the sound; the character shows pushing with the hand.

Most characters — around four in five — are built this way: one part hints at the meaning, the other at the pronunciation.

This origin belongs to the traditional form 銷; 销 is its simplified writing.

金肖銷

Meaning part形符xíngfú

Sound part声符shēngfú

肖

肖xiào銷xiāo

Same sound today

The traditional form 銷 pairs 金 (metal) with 肖 as a sound part; simplified 销 is a later shorthand, and its parts are not historical components.

Appears in

HSK 3.0 Level 6 HSK 2.0 Level 6 Marketing & Sales

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